Common Sense Wealth Secrets

Exposing the Truth About IUL and the Smarter Way to Secure Your Financial Future

Let's debunk the lies around IULs and find out what is the right option for you and your family with Paul Favors

Learn the hidden pitfalls agents and social media don’t reveal about IUL.

Discover why most policies end up worthless, and how to solve it.

Find out the right alternative that aligns with your risk/reward ratios.

Free and continuous support from retirement expert Paul Favors.

Find out what online "experts" have been hiding about IULs and discover how to find the right option for you.

Compare the Best Rates from the Nation's Top Insurers

We FIND the best options IN THE MARKET

Ask An Expert: "Is an IUL right for me?"

Schedule a free call with retirement expert Paul Favors and discover if the right retirement account for you.

Build a Compound Interest Tax Free Retirement

Leveraging life insurance to build your financial freedom.

Discover if an IUL Account Is Right For You

Not every financial strategy fits everyone. We’ll help you understand how an IUL works, what benefits it offers, and whether it aligns with your retirement and wealth-building goals.

Get The Right Guidance, For Free

An IUL isn’t for everyone—and that’s okay. Our experts will help you explore your options and guide you toward the best financial strategy that fits your plans, even if that means something other than an IUL. No pressure, just real advice.

We'll Handle Everything From A-Z

From finding the best policy to handling the paperwork and setup, we take care of the entire process. You focus on your future—we’ll handle the details.

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Paul Favors

Meet Your Expert

"I’m a dad of five—yes, five! My youngest are twin boys who are just 14 months old, so life is full of love, energy, and a whole lot of noise. But being a parent also comes with a huge sense of responsibility.

When I became a dad, I realized something: I’m not just responsible for my family while I’m here—I’m responsible for them even after I’m gone.

Life insurance is one of the most affordable ways to make sure my kids, and even my grandkids, are taken care of.

Here's how I sum it all up:

“A good man leaves an inheritance to his children’s children”

(Proverbs 13:22). Life insurance is a non-expensive and effective way to serve this purpose.

But it’s not just about what happens after you’re gone. Life insurance can help while you’re still here, too. It can give you peace of mind, take some pressure off your shoulders, and even give you access to cash when you need it most.

I know some people feel like they’ve waited too long or think it’s too late to get covered...it’s not. You just need someone who knows how to find the right solution for you—and that’s where I come in.

I look forward to hearing your story on our call."

Paul Favors

Founder, Common Sense IUL

Why You Haven't Heard the TRUTH About IUL from "Online Gurus"...

Reason #1: Most agents only focus on the "upside". They are trained to sell the dream of tax-free growth and stock market gains without properly explaining the rising costs of insurance, cap rate reductions, and policy risks that could cause the policy to fail.

Reason #2: IUL is marketed as an investment - BUT IT'S NOT! Social media and influencers often position IUL as a tax-free investment or safe alternative to the stock market. The truth? Insurance carriers control the rules, not you, and they can lower your returns at any time.

Reason #3: IULs are designed to keep you paying forever. Unlike a mortgage, which you eventually pay off, IUL requires PAYMENTS FOR LIFE, which costs increasing as you age. Most people don't realize that their expected cash value can vanish due to rising insurance costs.

As a result, many Americans are unknowingly locked into expensive, risky IUL policies that can collapse just when they need them most—leaving their retirement savings and family's financial future at serious risk.

Let's Compare: Indexed Universal Life (IUL) Policy vs. The Right Alternatives

Not all financial accounts are created equal. While traditional 401(k)s and IRAs come with limits, tax liabilities, and market risks, an Indexed Universal Life (IUL) offers unique benefits designed to protect and grow your wealth. Here’s how an IUL stacks up against conventional accounts:

Your costs increase each year as you age

Your policy can never be fully paid off

Insurance carriers control your returns

You carry all the risk

Your cash value isn’t guaranteed

Your premiums never increase and can be fully paid off in just 7 years

Your cash value growth is guaranteed

You own and control your policy entirely

Proven stability with a 100+ year track record

Your family’s future is fully protected

So, Who Could Be a Good Fit for IUL?

Despite the warnings and sobering details laid out above, IUL can be a good fit for some people.

✅ Healthy people under the age of 45 can benefit from an IUL designed for accumulation if they can tolerate the risks associated with carriers changing the cap rates, participations rates, insurance costs and more year to year.

✅ People with convertible term policies that are expiring soon and that are still within the conversion period may see IUL as an affordable option with the same carrier. I’ve helped seniors in cases like these where they were uninsurable with other carriers for health reasons. But, because they had convertible term policies, they didn’t have to prove insurability (health didn’t matter), and they could convert to a protection-focused IUL with the same carrier.

✅ Folks who need a low-cost, guaranteed death benefit can secure their legacy with Indexed Universal Life insurance if the carrier offers a guaranteed death benefit. It’s kind of like a permanent term policy with cash value. There are just a few carriers who offer this kind of IUL, but they do exist.

Where Do We Go From Here?

There’s much more I can say about IUL and cash value life insurance; certainly more than space will allow. But I’ll end with this…

Most of the folks I talk to about IUL have a few things in common.

They’re attracted to what they think IUL can help them do. But they have no idea how IUL works or what risks are involved.
They need a safe place to park money with tax-free liquidity or they want an alternative savings vehicle that provides tax-free access to funds for emergencies and opportunities.
They’re looking for clarity on how IUL and other types of cash value life insurance could work for them.

Download the FREE cheat sheet here below before you consider an IUL account, and discover the right policies for your needs.

Do Not Get An IUL Before Checking Out This Free Cheat Sheet

Discover the truth about IULs with Paul Favors

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